A Pharmacy & Pharmacy, with more than 160 units in 17 states in Brazil, faced significant challenges in internal communication between the franchisor and its franchisees.
Despite using WhatsApp for agility, the company lacked organized records of interactions. Furthermore, a separate documentation system was difficult for franchisees to access, hindering information tracking.
To solve these problems, the Farma & Farma adopted the Yungas platform, which centralized and organized network communication in an efficient and traceable manner.
The Farma & Farma challenge
Using WhatsApp provided agility, but the lack of organization compromised information traceability. The system used for documentation lacked sufficient accessibility, making it difficult to track interactions and essential data.
The Yungas solution
Farma & Farma implemented the Yungas solution to centralize management and optimize communication with franchisees. The platform offered strategic solutions for the company, including:
- Centralization of communication: all communications and information are now recorded and accessible to franchisees and their teams;
- Record automation: each interaction was documented, allowing traceability and monitoring;
- Using Health Score: metrics such as satisfaction, engagement, revenue and standardization are now monitored in real time;
- NPS Survey: continuous assessment of franchisee satisfaction, facilitating improvements in relationships and operations.
Results of the Farma & Farma and Yungas partnership
"We had difficulty communicating with franchisees. WhatsApp was fast but lacked registration, and the other system had registrations but was difficult to access. With Yungas, we were able to combine agility and control, ensuring that all information was received and monitored by the entire team."
Rinaldo, Farma & Farma.
The adoption of Yungas generated significant results for Farma & Farma:
- 26% growth in the first half of 2022, exceeding the industry average;
- Improved engagement among franchisees, who now access and respond more efficiently to communications and training;
- Greater predictability and management control, enabling faster and more strategic decision-making;
- Easy access for the entire team, ensuring that communications reach franchisees, managers, buyers, and sellers.
Using the Yungas platform has optimized Farma & Farma's communication and management., strengthening its market position. With centralized processes and efficient monitoring, the company maintains sustainable growth.
Do you want to be part of this group of success stories? Then, get to know the Yungas solutions and book a demo!
